JAWPEER AB aims to make humanity wiser. Therefore, we use the body’s systems to improve the brain’s cognitive functions. We utilize a 500 million-year-old biological effect. At the same time, we want to help our customers to feel good. We think that well-being is to thrive. Consequently, we help to develop good habits for the brain and the body.

JAWPEER AB is committed to helping the planet by making smarter solutions. Sounds like a big thing, and it is for sure: The estimated mass of all living organisms is 1 850 billion tonnes and it’s highly impacted by plastic and other chemicals that blend with organic chemistry and mess up the system. The backbone of our products is silicone made of sand. This excels ordinary chewing gum in terms of environmental and ecological sustainability.

The founder and CEO of JAWPEER AB is Peer Norbäck. Peer describes himself as creative and curious, with a childish and ancient mind.